X95K Series
Intense realism, incredible brightness and contrast
Conventional Edge LED backlight
Conventional TVs/Displays use Edge LED backlighting, where there’s just one row of LEDs being used to balance light across the screen. This means dark parts are not as dark and light parts not as light as they should be.
BRAVIA XR Full Array LED backlight
With a Full Array LED Backlight there are LEDs across the whole screen. This means that the power and intensity of the LEDS can be adjusted much more precisely according to the scene. So light goes where it’s needed, and dark parts stay dark.
BRAVIA XR Mini LED backlight
Just like with Full Array, Mini LED TVs/Displays control areas of the backlight so both dark and bright subjects are presented clearly. But Mini LEDs are much smaller and denser, so they need far more precise control. Our Mini LED TVs/Displays have highly accurate backlight control that's unique to Sony - XR Backlight Master Drive. This is why you'll see unprecedented contrast, almost without flare.
See how we precisely control Mini LED screens for exceptional dynamic range
Our unique XR Backlight Master Drive technology uses a Sony-developed local dimming algorithm to control thousands of tiny, high-dense LEDs with absolute precision and independence. This is how they can display unprecedented dynamic range with incredibly deep blacks and dazzling lights.
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See how our Full Array LED backlight works
See the technology behind our Full Array LED screens and find out how they deliver better and more precise contrast than conventional Edge LED screens.
SEE BRAVIA XR MINI LED TVS
SEE BRAVIA XR FULL ARRAY LED TVS